Introduction
Risha.ai is a forward-thinking AI company based in the UAE. They wanted a new website that could clearly communicate their wide range of services while reflecting the vibrancy, innovation, and trust that define their brand. My task was to design a complete client website from scratch — integrating core services, clear pricing, and intuitive navigation — while using gradients and colors to create a futuristic, engaging feel.
Risha.ai needed more than just an online presence — they needed a platform that could:
Showcase their diverse AI services in an accessible way.
Provide a clear pricing structure and visible Sign In option.
Reflect their identity as a cutting-edge AI provider, using gradients, colors, and design elements to stand out from dull, dark designs.
Support a professional, modern process narrative that recruiters and clients could immediately trust.
Wireframing
I began by mapping the core flows — homepage, services, pricing, and sign-in. Wireframes focused on simplicity:
A hero section with clear CTA (Get Started, Sign In).
Services presented as interactive cards with icons and gradients.
Pricing shown upfront in a clean, comparable layout.
Footer with links to contact, resources, and company details.
Visual Design
From wireframes, I introduced electric blue-to-purple gradients for a futuristic feel, balanced with warm accent gradients (magenta-to-orange) for buttons and highlights. Typography was set in Montserrat for consistency and modernity.
Solution (Final Design Highlight)
Hero Section: A bold headline with gradient background, strong CTA, and Sign In button.
Services Section: Cards showcasing each of Risha.ai’s services (AI Virtual Assistants, Multilingual Voice Synthesis, Digital Presenters, Call Centers, etc.) with icons and hover states.
Pricing Section: Transparent plans with side-by-side comparison and quick “Get Started” CTA.
Navigation: Persistent Sign In button, Pricing link, and clear menu.
Visuals: Colorful gradients layered on black background, with clean spacing to keep it professional.
I began by identifying the daily routines that seniors rely on the most: meals, transport, caregiver booking, steps tracking, and pill reminders. These became the foundation for the Grandly app. Instead of designing everything at once, I broke the experience into small, testable flows to see how they could fit into a single, consistent platform.
The first wireframes were deliberately simple, using grayscale blocks and large card-like buttons to make navigation obvious. This let me focus on structure rather than visual polish. I experimented with different layouts to see how many actions could fit comfortably on one screen without overwhelming the user.
Key explorations included:
Home screen hub → Large cards for top services, giving seniors a clear one-tap entry point for daily tasks.
Profile layout → Minimal design showing only the most essential information like address and caregiver contacts. Optional fields were removed to reduce friction.
Navigation design → Clear, predictable patterns where each screen has a single main action. This reduces cognitive load and prevents confusion from hidden menus.
These wireframes provided an early way to validate the idea and made it easier to refine the design before investing in high-fidelity visuals.
Outcome
The new design transformed Risha.ai’s digital presence from concept to reality:
A vibrant, modern website that communicates trust and innovation.
Clear visibility for services, pricing, and sign-in, making the platform more usable.
A strong portfolio-ready case study that demonstrates end-to-end design thinking — from wireframes to final implementation.